What to do when BIG companies come knocking
Big & Small
In today’s rapidly changing landscape, businesses of all sizes are working together. It’s no longer the case that big companies only do business with other big companies.
The democratisation of technology, better access to lending and a global market for talent mean that your business can find clients anytime and anywhere.
Bigger & Better
This means that you have every chance of landing a big client. This can provide your business with many advantages.
Working with big businesses requires staff at their best. Think about giving a raise to retain your best staff.
Big B2B can take you to the next level
Revenue & Cashflow
Bigger clients often come with bigger budgets & while they can be slow to pay, you know they eventually will.
Enabling business development
The extra revenue from a big client can help fund the resources you need to go after more new business.
Simplicity and efficiency
Bigger organisations often have systems and people in place to make your job as a supplier easier & bigger projects should give you economies of scale.
Advertising and credibility
There’s nothing like landing a marquee client to make other businesses notice you. A prominent client can dramatically raise your profile.
Staff engagement and retention
Working on a high-profile client account can boost morale and make your employees feel more fulfilled by their work.
Plug into bigger networks
You can sell to other divisions within their business or form relationships with fellow suppliers who could send work your way.
Beware the pitfalls...
While big clients bring many benefits be aware of the challenges as well
Whatever you do, remember that your clients – big and small – picked your business for a reason. Be confident in what you can do. Hold onto your small business roots. Be honest, upfront and give them the personal touch they simply don’t get from big corporates
Speak to your peers
It’s also worth asking any of your small-business peers for their B2B tips. They’ll each have different experiences and they’ll all have valuable advice.
Consider these B2B tips for working with big companies, stay flexible, and you could take your business places.