So you’re looking for new staff, and you’ve drafted a job advert – but where do you put it?

It’s all very well coming up with a tempting job description, working out a suitable salary, and listing the essential qualities of your ideal candidate, but if you don’t put that advert in the right place then you might not reach your perfect new employee. The first step is to think about how your ideal candidate might search for a new job.

If it’s a straightforward role, and there will be many candidates in the local area whose skills would be suitable, then you might want to place an advert in the local paper. If your industry requires specific qualifications or skills, then you might want to consider advertising in a trade publication. But, no matter whether your vacancy is at the top or bottom rung of the ladder in your firm’s hierarchy, you can bet that the majority of suitable candidates will be looking for their next career move online.

This means online job boards are a must. The wonder of the digital age, and the beauty of search engines, means that candidates can look for vacancies not just by geographical area and industry, but specific job titles, skills or tasks. But not only does an online job advertisement of this type let you reach exactly the right kind of candidates, it does so without requiring a significant financial investment – you’ll be very pleasantly surprised at just how affordable it is.

We offer an exclusive service to our clients, the CBHC Job Board, which can help you reach suitable candidates online in a very cost-effective way – just speak to your account contact to find out more.